ENSURING QUALITY LEADERSHIP IN INSURANCE: FRAMING LEADERSHIP EFFICACY USING A SOCIAL CONSTRUCTIONIST APPROACH
Todd, Kaila Dawn
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The purpose of this phenomenological case study was to define effective leadership within the State Farm Insurance® family of companies. The researcher used a multi- frame perspective to analyze the social construction of leadership in various State Farm® agents’ offices. Four themes emerged: structural, human resources, political, and symbolic. The researcher proposed a leadership efficacy model for leaders across the industry to follow. This research will likely impact leadership within insurance agents’ offices, as well as provide a foundation for other organizations with similar leadership structures to model.